9 beauty products for under $30 that the experts recommend


Miracle Skin Perfector BB cream by Garnier

$ 12.99 in drugstores

Even though we all have different skin concerns — from discoloration and blotchiness to pore reduction — there is one “well-rounded,” hydrating BB cream that stands out, says makeup artist Mickey Williams. (BB is short for beauty balm.)

“It’s sheer but has nice color coverage, antioxidants and a better-than-most shade range,” Williams says.

Chic Luminosity Bronzer/Blush Duo by Sonia Kashuk

$ 12.99 in Target TGT, -2.49%  

($ 3 for the e.l.f. blushes )

A longtime fan of Sonia Kashuk’s makeup brushes, makeup artist Patricia Longo also likes Kashuk’s award-winning, buildable duo. “You can bronze the face up and give it color at the same time.” Another affordable option from makeup artist Nancy McNamara: the blushes from e.l.f., a value-inspired international cosmetics company that was recently named “Beauty Brand of the Year” by Women’s Wear Daily.

It Cosmetics

B ye Bye Under Concealer & Hello Light Liquid Brightener

$ 29 at It Cosmetics

This product – also known as “Eyelift In A Tube” — does double duty: one end of the wand features a moisturizing, lasting, anti-aging concealer that covers just about anything (from bags under your eyes to broken capillaries, dark spots and other imperfections); on the other end, there’s a lighter, thinner highlighter for brightening. “The two ends freshen the face in moments, and you don’t even need powder,” says makeup artist Sharon Slattery. “It’s smart makeup.”

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